Ethik Worldwide is a NYC based streetwear brand with seven flagship stores located in NYC, Los Angeles, Philadelphia, Toronto, Pittsburgh, Virgina + Boston. Ethik is sold in some of the top streetwear, skate + BMX shops worldwide; most notably the mall chain skate shop, Zumiez.
Ethik has been worn by various celebrities, athletes, social icons + music artists ranging from Joey Bada$$, Machine Gun Kelly, Travie McCoy, Ab-Soul, Statik Selektah, Mac Miller, Kehlani, Matt Ray, PnB Rock, Fatboy SSE, Hobie Doan, Lil Uzi Vert, Official Big Boy, Devvon Terrell, Nadia Stone, Riff Raff, Austin Augie, Matt Ox, Stevie Williams, DJ Afterthought, Rapsody, Felly, Chevy Woods, DJ Relly Rell, Mark Burnett, Beanie Sigel + Desiigner.
In 2016 I started contract design work for Ethik by providing general tee shirt + sweatshirt graphics [printables], before jumping on board as Design Director from 2017 to 2021 — handling full techpack design, collaboration projects, accessories + managing a small team of 2-3 freelance graphic designers.
Displayed: Hobie Doan, Beanie Sigel, Austin Augie, Chevy Woods, Dope Shows + Hemper Co.
Not Displayed: Zumiez 100K, DJ Premier / Gangstarr, DJ Afterthought, Peep Game, Matt Ox, Taylor Cuts, Corey Clement, Casey Veggies, Puma — Black Ink + Illadelph